Welcome to Jabberwocky Coffee. The No Nonsense Coffee.
Launching in 2020, we aim to be one of Londons finest Coffee roasters.
“The Jabberwocky” is from a nonsense poem dreamt up by Lewis Carroll in the late 1800’s. It most famously features in the sequel to Alice’s Adventures in Wonderland and describes the “Jabberwock” - a mythical beast.
It is best known for its invented words, linguistic ambiguity and distortion of sense. Much like the poems playful nature, without intended explicit meaning, Jabberwocky Coffee is trying to bring some fun and life back to the industry.
The original purpose of “Jabberwocky” was to satirise both pretentious verse and literary critics. In the same way, we are tired of a recent trend of snobbery and intellectualness surrounding specialty coffee.
We want to offer a bit of panache - without the lecture.
The poem a is after all, part of a dream. Hopefully our coffee is too!